Roland "Ro Spit" Coit, formerly OcTaNe of OcTaNe and ILLiTe, is a Detroit based rapper from Pontiac, Michigan. Rapping since the late 90's under cousin One Be Lo's label Subterraneous Records, Coit was best known as the first-half of Detroit-based duo OcTaNe and ILLiTe, which the Detroit Metro Times has called "one of… Read moreShow less
Roland "Ro Spit" Coit, formerly OcTaNe of OcTaNe and ILLiTe, is a Detroit based rapper from Pontiac, Michigan. Rapping since the late 90's under cousin One Be Lo's label Subterraneous Records, Coit was best known as the first-half of Detroit-based duo OcTaNe and ILLiTe, which the Detroit Metro Times has called "one of Michigan's most storied hip-hop crews."
In 2007, Coit took over Burn Rubber in Royal Oak, a Sneaker Boutique which had begun to build a reputation for its exclusive conservative and conservative footwear and refined clothing since its founding in 2004. Coit and business partner Rick Williams revamped the store to cater to a younger urban crowd, attracting visits and shout-outs from stars such as Mos Def and Jay-Z. The business venture, initially meant as a Plan-B for his spotty financial success as an underground artist and the uncertainties of a turbulent music industry, helped reinvigorate his rap career and allow him to pursue more solo work as "Ro Spit."